For more information see our Privacy Notice
“It’s hard to build back betterRichard Harpin
when you don’t have any builders.”
The UK’s adult workforce is an untapped resource. Trade-Up is designed to unlock that potential by encouraging professionals who are seeking a career change to become a tradesperson. It’s also aimed at those interested in upskilling into a new specialism with better flexibility, job satisfaction and earning potential.
Trade-Up is a not-for-profit campaign run by HomeServe and Checkatrade, in partnership with the country’s top training providers. Trade-Up’s partners are all funding members, sharing the overall vision with a stake in its success. The campaign is chaired by Richard Harpin, CEO and founder of HomeServe.
It’s well known that the UK faces a shortage of skilled workers across many parts of the economy. Construction and trades careers are no different. According to a 2022 report by Capital Economics, one million new workers are now needed by 2030 to meet growing demand.
It’s now more important than ever to work towards this target. One-third of those working in construction and trades are now aged over 50. Meanwhile, over 191,000 skilled workers from the EU left the UK between 2019-2020. Even with 32,000 new entrants entering the industry each year, there is still a shortfall of 13,000 workers. This figure will continue to grow without a concerted effort, putting economic growth, housing and long-term climate targets like net zero at risk.
The campaign is supported by Certsure, HomeServe and Checkatrade as contributing members. The Construction Industry Training Board (CITB) is also involved, providing Trade-Up with expert insight and direction.